NARIP markets & monetizes music | Learn Network Access Opportunity

Spellman, Peter

Director of Career Development, Berklee College of Music

Peter Spellman is Director of Career Development at Berklee College of Music, Boston and the author of several handbooks on the music business, including “The Self-Promoting Musician: Strategies for Independent Music Success” (2000, Berklee Press), “The Musician’s Internet: Online Strategies for Success in the Music Industry” (2002, Berklee Press), “Indie Power: A Business-Building Guide for Record Labels, Music Production Houses and Merchant Musicians” (2004, MBS Business Media), and “Indie Marketing Power: The Handbook for Maximizing Your Music Marketing” (2006, MBS Business Media). A recognized expert on music industry trends, the impact of the Internet on music, and music career issues, Peter is a popular speaker at colleges, universities, and music conferences around the country. He’s been an artist manager, booking agent, producer and record label manager. Peter has over twenty-five years’ experience as a performing and recording musician and is also Director of Music Business Solutions (www.mbsolutions.com), a training resource for music entrepreneurs. In addition, Peter teaches music business classes at the University of Massachusetts-Lowell and oversees Heady Brew Media, a production company specializing in groovy instrumental music and design.

X