Independent & Digital Distribution: Pasternack and Corn *Bundle*

Independent & Digital Distribution: Pasternack and Corn *Bundle*


This bundles includes two (2) teleseminars on the topics of independent distribution with Clay Pasternack, and digital distribution with Steven Corn, 2 world-class distribution experts and industry leaders.

You will learn low-cost (or no-cost) ways to get independent record distribution, the best ways to work with a network of independents and how to harness everyone to work as a team. You will learn how to get digital distribution, the best ways to work with digital distributors, and which arrangement best suits your label or individual needs. Also, you’ll learn about sales arrangements, territories, and payment terms – everything you need to achieve sales success in independent and digital distribution.


For those who want to get and make the most of independent and digital distribution, NARIP presents these two programs to help understand the process.

Find out how you can use SoundScan and other tools, how to identify the best distributors for your genre of music, how to approach them, and how to get the best deal and achieve maximum exposure for your product.

Artist Managers, Producers & Artist Reps
Record, Distribution & Music Publishing Executives
Attorneys and CPAs
Anyone seeking to create or increase sales and exposure for music.

  • What it is & how it works
  • Who needs it & when
  • How to get it & what it costs
  • Types of distributors
  • How to work with distributors for maximum profits
  • How to fan the flames and create demand for your product
  • Distributed vs. in-house labels
  • Distribution agreements: fees, terms and important considerations
  • How to get paid


Independent Distribution Solution:

Session 1: March 25, 2008 – 1 hour 12 minutes
Session 2: April 1, 2008 – 1 hour 6 minutes
Session 3: April 8, 2008 – 1 hour 16 minutes

Digital Distribution Secrets Revealed:

Session 1: July 23, 2008 – ca. 1 hour and 30 minutes
Session 2: July 30, 2008 – ca. 1 hour and 34 minutes

COMBINED PROGRAM TIME: 6 hours, 59 minutes, 45 seconds (6:59:45)
HANDOUTS: 54 pages total including:

  • Digital Distribution Deal Checklists
  • Sample Distribution Agreement
  • Three (3) sample marketing plans, including small and large-scale
  • Distributor retail price grid
  • Important Deal Points in a Distribution Agreement
  • Important Metadata Chart
  • Independent store coalitions, national chain record stores and book / music / video chains
  • List and contact details of independent distributors by size and music genre specialties (as of April 2008)
  • List of distribution personnel and structure
  • List of rackjobbers, key independent record stores and chains
  • One-sheets (used to solicit sales)
  • Sample release schedule
  • SoundScan forms to track, register and report sales
  • The Distribution Players


Call 818-769-7007 or contact NARIP

Clay Pasternack, President of Clay Pasternack Inc. (CPI)

Clay Pasternack conducted NARIP?s special teleseminar series. CPI consults record companies, regional and national accounts, sales for distribution, manufacturing and fulfillment, and research and development of CD reissues for independent and major labels. A 42-year veteran of the independent music industry, he has held executive positions at independent distributors such as M.S. Distributing, Best & Gold, Action Music, Transcontinent and others. Clay served on the AFIM Board of Trustees for over 20 years and as Co-Executive Director of AFIM for 7 years. His current clients include several labels, rackjobbers, major national retailers as well as Burnside Distribution and the Handleman Co. On behalf of label clients, he has also worked with Ryko, Select-O-Hits, Fontana, Navarre, Koch, Red and others.

Steven Corn, CEO of BFM Digital

Steven Corn brings over 20 years of strategic media and music licensing experience to BFM Digital, a digital distribution company specializing in representing independent artists and content via all major download services. Corn is responsible for the over all vision of the company and signing BFM Digital’s current clients which include iTunes, Amazon, eMusic, Napster, MediaNet, Rhapsody and many others. Prior to forming BFM, he created Corn Music Services, Inc. a company that licenses music, sound effects and images to cellular providers around the world for use as ringtones, wallpaper and ringbacks. Corn Music Services continues to provide consulting services for high-volume licensees and licensors such as MySpace, Fox Interactive, Oddcast and Prior to this, Corn was Executive VP at, the first complete, online music licensing service. He also served as the VP/General Manager of Megatrax Production Music, a leading production music library. His background in the music industry includes music supervision for independent films and television movies. He was in charge of music for many theatrical and home video releases at LIVE Entertainment (now Artisan Entertainment). In that position, he negotiated soundtrack deals and administered the company?s catalog of publishing rights in over 60 films. Corn is a contributing editor for the newsletter ?RoyaltyWeek? where you can find his weekly rants in a column called ?The Digital Lowdown.

Program music courtesy of The G-Man (Golosio Music Publishing, BMI)



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