This audio program is a recording of NARIP’s panel discussion with artist manager Boyd “Flex” Bowman and influencer / brand strategist Anisa Brenee on how they use social media to make money for artist clients. Moderated by artist manager / booking agent / INVT Only’s Erinn Knight.
NARIP Panel: Hack The Internet: How Entrepreneurs Harness Social Media To Make Money In Music
NARIP Panel: Hack The Internet: How Entrepreneurs Harness Social Media To Make Money In Music
$39.95
Audio recording of NARIP’s panel discussion with artist manager Boyd “Flex” Bowman and influencer / brand strategist Anisa Brenee on how they use social media to make money for artist clients. Moderated by artist manager / booking agent / INVT Only’s Erinn Knight.
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PROGRAM DESCRIPTION
Selling out shows, bringing new and active fans into the marketing mix, and using data to make decisions that save time and make money are topics at this special NARIP program. Bowman and Brenee discuss how they make money for their music clients with social media. M
YOU WILL LEARN:
- How to pinpoint active fans and create new ones
- Hyper-local targeted advertising
- The power of city-specific “drops”
- Expand your reach via influencers
- Best data to attract sponsors
- How our experts use Superphone, Pandora, Instagram to earn and win
- Case studies: what’s working and why
- Sample action plans
Listen to our special guests in this NARIP program to hear their strategies and how they earn money, create value and long-lasting careers for their artist clients. Get an insider’s peek at the economic and artistic realities of the fastest-changing, hottest business in the world and don’t miss this intimate and interactive learning experience.
NARIP PROGRAM NUMBER: P510
PROGRAM DATE: February 12, 2020
PROGRAM TIME: 2 hours, 21 minutes, 48 seconds (2:21:48)
QUESTIONS? Call 818-769-7007 or contact NARIP
SOURCES FOR MORE INFO
PROGRAM DATE: February 12, 2020
PROGRAM TIME: 2 hours, 21 minutes, 48 seconds (2:21:48)
QUESTIONS? Call 818-769-7007 or contact NARIP
SOURCES FOR MORE INFO
- NARIP
- @NARIP
- The Third Agency
- @anisabrenee
- #ArtistDevelopment
GUEST SPEAKERS
Boyd “Flex Bowman, Artist Manager
Flex Bowman is founder and CEO of The Third Agency, and manages artists Lacrae – top-grossing Christian hip hop artist in the world – and 1K Phew. Bowman has leveraged social media social stats to create unique brand deals, endorsements and put money on the bottom line for his clients.
Anisa Brenee, Streetz 94.5 FM, Fresh Empire
Anisa Brenee is an entrepreneu’HER’, radio personality + entertainment host. Anisa is most recognized for her distinct voice on Hoodrich Radio with DJ Scream on 96.7 The BEAT in Atlanta, Georgia and influence with hip-hop, tobacco-free campaign Fresh Empire. Through building her brand, being an influence in her community and learning the ropes of the media industry, Anisa has found it imperative to pay it forward. Her best advice is to, “continue to do what you love and love what you do because you only live once!” @anisabrenee
Erinn Knight, Artist Manager, Booking Agent, INVT Only, NARIP Board Member & Panel Moderator
Erinn Knight is an artist manager, independent business consultant, show curator and music lover. Born and raised in Atlanta, Knight has an uncanny ear for production and a talented eye for branding. She has worked with artists in rock, hip hop, reggae, Afro-beat and soul. Currently she manages New Jersey Hip-Hop phenom Kaleb Mitchell. Through her years of working with independents artist she’s developed skills that help them turn their art into commerce. Erinn is passionate about bridging the gap between artists and gate keepers by teaching foundational business practices and simple industry hacks.
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