Promote Music -w- Social Media: SF, TX, Teleseminar *Bundle*

Promote Music -w- Social Media: SF, TX, Teleseminar *Bundle*

$79.95

A digital strategy can mean the difference between “Who are you?” and “Wow, look at how many albums you've sold!” Good news: you’ll find more places than ever to interact with other professionals and reach new audiences. Bad news: where do you find the time? Between tweets and tags, groups and clouds, friends and feeds, pings and pages, diggs and blogs, you could spend ALL your time on social media and never make a sale.

PROGRAM DESCRIPTION

Once you?ve narrowed it down ? which is what this session will help you do ? what are the best ways to effectively and efficiently increase your Internet presence on social media platforms? Get tips, tricks and strategies from industry leaders to maximize investment of your time and get greater response for your client, music or project.

The Internet is hailed as the great equalizer for those seeking music marketing and distribution opportunities. But mere presence on the Internet does not stimulate demand? or sales. For that, you need a plan. And that’s what you’ll get with this in-depth session. For the busy music biz entrepreneur, this is a step-by-step blueprint for success.

Concert Promoters, Agents, Tour Managers
Artist Managers and Artist Reps
Record & Music Publishing Executives
Digital Distributors, Mobile Operators, Independent Labels
Accountants, Business Managers & CPAs
Anyone seeking to maximize income from touring and live performances.

Teleseminar

Corey Denis, Founder, Not Shocking
Tess Taylor, President, National Association of Record Industry Professionals (moderator)

In San Francisco

Gabe Benveniste, Founder, SonicLiving.com
Corey Denis, Founder, Not Shocking
Tamra Engle, Senior Director, NARIP San Francisco (moderator)

In Houston

Grace Rodriguez, Founder, AynBrand.com
Madalyn Sklar, President, Social Networks For Musicians
Matthew Wettergreen, Co-Founder, Caroline Collective
Barry Coffing, NARIP Houston Director, MusicSupervisor.com Founder (moderator)

Concert Promoters, Agents, Tour Managers
Artist Managers and Artist Reps
Record & Music Publishing Executives
Digital Distributors, Mobile Operators, Independent Labels
Accountants, Business Managers & CPAs
Anyone seeking to maximize income from touring and live performances.

NARIP PROGRAM NUMBER: B011
PROGRAM DATES: April 6, 2010 Teleseminar, February 2010 in San Francisco, April 15, 2010 in Houston.
COMBINED PROGRAM TIME: 5 hours, 37 minutes, 39 seconds (5:37:39)
FILE SIZE: 187 MB
HANDOUTS (31 pages total, note that several articles are duplicated in the handouts):

  • Ariel’s Top 6 Facebook Apps by Ariel Hyatt
  • Contxts Is The Cardless Card by David Chaitt
  • Strategic Tagging AKA Let Them Find YOU by David Chaitt
  • The 7.5 Things You Need To Know NOW for Social Network Success
  • Top Five Rules For Artists Who Tweet by Hayley Cammarata
  • By Madalyn Sklar
  • Recommended Reading

SOURCES FOR MORE INFO

www.aynbrand.com
www.gogirlsmusic.com
www.madalynsblog.com
www.matthewwettergreen.com
www.musicsupervisor.com
www.narip.com
www.notshocking.com
www.socialnetworksformusicians.com
www.sonicliving.com
www.tamraengle.com

Corey Denis, Founder, Not Shocking

Corey has been pioneering digital music strategies for 12 years using everything from ListServs and forums to social networks and MMORPGs. She got her music industry start at What Are Records? where she leveraged online (digital) street teams by adapting very new online tools, increasing sales and broadening fan bases for Frank Black, Figurine, Stephen Lynch, Maceo Parker, The Samples, innocence mission and many others. By 2003 Corey was Director of Online Marketing and A&R at What Are Records and published the label?s first online music sampler as a podcast. In addition, Corey built W.A.R.??s digital strategy, helping the label became one of the first independent record labels to sign a direct deal with Apple’s iTunes Music Store. Corey worked with Razor & Tie on digital marketing for Stephen Lynch’s comedy DVD, for which she earned a gold DVD presented by Razor & Tie. She moved to San Francisco in 2005 to work at IODA where she helped create and market Promonet and PromonetPro, running campaigns for Ambulance LTD, The Black Angels, Tee Pee Records, and others before leading marketing efforts as VP of Marketing at digital distributor reapandsow. Corey recently founded Not Shocking, a consulting firm for artists, labels, promoters and mangers. Launching just three months ago, clients include Opus Music Ventures, Luce, Inu, Charlie Hunter and Rob Cantrell. Corey can be found under the “Resources” tab at Reverb Nation, where she is the recommended resource for all Reverb Nation members. She is the founder of Musician & Promoter Workshops and sits on the Advisory Board for New Music Seminar. Public speaking highlights include SXSW, CMJ, Bandwidth, NoisePop, SF Music Tech, Les Recontres, Web 2.0pen, Future Of Music Policy Summit and Stanford University. Corey can play (but totally sucks at) violin, guitar, autoharp and dulcitone, has one patent, two cats and six ipods.

In San Francisco

 

Gabe Benveniste, Founder, SonicLiving

Gabe Benveniste founded SonicLiving in 2006 out of a desire to provide music fans with a better way of finding out in advance when their favorite bands were touring, a convenient way to purchase concert tickets, and a place to meet up with friends attending shows. Since the mid 1990s, he has built several Web sites that blend culture and technology, of which SonicLiving is the culmination. As the Internet’??s leading concert discovery service, SonicLiving connects music fans online and in-person through communities created around the live shows their favorite bands play. Prior to SonicLiving, Gabe was at Pixar Animation Studios where he built a particular expertise creating collaborative Web sites that streamlined the work-ï¬?ow for many of the acclaimed studio’??s critical functions. During his six-year tenure there he also was at the forefront in development of Macintosh OS X maintenance and deployment, a process that was subsequently adopted by firms such Genentech and others. Gabe has spoken on behalf of Pixar at the Apple Worldwide Developers Conference and O’Reilly’s OS X Conference. Gabe competed in the 2003 World Beard and Mustache Championship, where his prodigious chops propelled him to sixth place (out of six) in the first-ever side burn contest. His work has been featured in Playboy, MTV and Wired.

Corey Denis, Founder, Not Shocking

See profile above.


Tamra Engle, Senior Director of Marketing and Programs, NARIP San Francisco

Tamra Engle is a social entrepreneur and founder of GuitarTam Music that offers business and promotional consultation for artists and bands to help them succeed in the evolving music and entertainment industries. She helps clients to develop strategic marketing and promotion plans, and offers performance coaching. Blending 25 years of business development expertise in organizations of all sizes and sectors from start-ups to Fortune 15 organizations, Tamra is developing community programs to provide music education programs for school-aged children and a national program to end violence against women. She is also a performing singer-songwriter whose recent album was on the final nominating ballot for the 2008 Grammys in the Best Contemporary Folk Album category. Tamra began her entertainment career as a studio musician In Los Angeles, has toured the country tirelessly and enjoyed placement of her songs on television and nationally aired commercials. Contact her at tamra AT narip

DOT com.

In Houston

 


Madalyn Sklar, President, Social Networks For Musicians

Madalyn is a perennial entrepreneur with a knack for developing and running her own companies. She is a social networks expert, music business coach & consultant, blogger and author. She works with a wide range of businesses as well as independent musicians, helping them focus on advancing their grasp on social networks. Her motto is work smarter, not harder. Sklar is also the founder of GoGirlsMusic.com, the oldest & largest online community supporting women in music. Since 1996 her mission has been to promote, support and empower its members through showcases and networking events around the country. Also in 1996 she started her own web development firm, Orbit Web Design, and became well known for her vast Internet marketing experience. She has spoken on numerous music business panels, especially on the subject of Internet marketing, promotion and social networks. She was named one of 10 Powerful Women in Music by Curve magazine and was named one of the 15 People You Should Know In the Biz by Indie-Music.com.

Grace Rodriguez, Founder, AynBrand.com

Profile not available.

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Dr. Matthew Wettergreen, Co-Founder, Caroline Collective

The original concept of the engineer, the ?ingeniator?, is an artisan who delivers solutions by approaching problems with creativity and ingenuity. Matthew Adams Wettergreen applies this concept in both engineering and art as a researcher, educator, and community strategist. In 2008, Matthew Wettergreen and Ned Dodington founded Caroline Collective, a co-working space in Houston, TX, that fosters community, collaboration, and creativity across artistic and technological disciplines. Caroline Collective?s programming motivates and enhances the creative professional community by exploring sustainable models, such as user-generated conferences, social media networking, and peer-to-peer education. Dr. Wettergreen?s experience as a community strategist includes working in the art and music communities in Houston and Chicago to improve collaboration, communication and share resources. Since 2001 Wettergreen has been a DJ at KTRU 91.7fm, co-hosts a live events show called ?The Revelry Report,? and produces national events combining music, art and film. Since 2002 he has mentored individual artists on business and career development and in 2008 expanded this to a community-based educational model called Bandcamp. Having recently completed his PhD in Bioengineering at Rice University with a specialization in Biomechanics and Computer Aided Tissue Engineering, his scientific research experience includes work in computational and experimental biomechanics, cellular solids, rapid prototyping and imaging modalities. His teaching experience covers areas of specialization such as biomechanics, engineering design and Computer Aided Design. In addition to his formal responsibilities, Wettergreen operates in many unofficial roles to the creative and professional community. He serves on the board of several Houston arts organizations, including Fresh Arts Coalition and Bootown and contributes to Chicago Public Radio?s Sound Opinions. He serves as a grant and journal reviewer for scientific and art groups, including NASA, Houston Arts Alliance and CAD Journal. Dr. Wettergreen is also an active participant in the global coworking movement, working to introduce collaborative workspaces built upon the pillars of collaboration, openness, community and sustainability.

Barry Coffing, NARIP Houston Director, Founder

MusicSupervisor.com

Mr. Coffing is CEO and Founder of MusicSupervisor.com and Uprising Entertainment. A 20 -year industry veteran who has toured the world and has major credits to his name, Barry is an Emmy-nominated composer and was signed to Warner Bros. Records in the 1990s. He has toured extensively to support his hit songs that have charted around the world, including the #1 “I’ll Come Back To You.” He won Best Producer of the year at the Beverly Hills Film Festival in 2003, and has written and produced over 200 songs in film and TV including #1 hits and gold-selling soundtracks. He has worked with almost every major film company and television network. His knowledge of both sides of the licensing equation led him to create MusicSupervisor.com which has been used to find music for projects including Dexter, Ugly Betty, Burn Notice, Blonde Ambition, Lost, Love Kill, License to Wed, Swing Vote, Real Girl, Assassination of a High School President, Sexual Healing, Invincible, The Unit, Direct Contact and others. Barry has lectured on the music business at USC, Vanderbilt and The University of Houston. With his professional relationships, especially at major film companies and TV networks on both coasts, and a strong background in the business as an executive and successful composer / artist, Mr. Coffing is uniquely positioned to help NARIP members identify opportunities in film and television, and to create and sustain long-term careers in the music business today.

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Program music courtesy of The G-Man (Golosio Music Publishing, BMI)
 

 

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