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In LA - NARIP Synch Agent Pitch Session -w- MediaHorse's Shauna Krikorian (Shameless, Hawaii Five-O)

Jun 27, 2018

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Harness the Power of an Independent Commissioned Sales and Marketing Agent to Exploit and Monetize Your Music!

A NARIP Series: Intimate Pitch Meetings with Top Synch Agents

Is your music getting to decision-makers -  people who can say YES and write a check?

The Synch Agents* featured in NARIP Pitch Sessions are among the top sales and marketing executives who actively place music owned by songwriters, composers and independent music publishers.

Many music buyers – directors, producers and music supervisors – name these Synch Agents as among their go-to music providers.  These Agents, who NARIP has researched and interviewed,  have placed thousands of songs in blockbuster films, hit television shows, trailers, global promotion and advertising campaigns, and video games.

At NARIP’s intimate sessions, you get to meet and pitch Synch Agents for current placement opportunities and representation, and get immediate feedback.

Come meet these career-makers.

BACKGROUND

Since 2011, NARIP Music Supervisor Pitch Sessions have secured over 1,000 placements in blockbuster films, hit television series, global promotion and advertising campaigns, and trailers for NARIP members.  

NARIP members have also secured publishing deals and formed creative collaborations too numerous to mention as a direct result of these NARIP's Sessions.

Topics

  • Access multiple potential buyer placemente
  • Trends in synch licensing and agent deals
  • Exclusive, non-exclusive, single-song deals
  • Budgets and fee ranges 
  • Royalties, copyright ownership, rights retention
  • Fees and deal points between synch agents and their clients
  • Which synch agents seek a transfer of copyright(s) for their services, and under what circumstances
  • Song re-titling

Small, focused NARIP Sessions enable one-on-one time and immediate direct feedback to music presented by participants.  At hundreds of NARIP Sessions, we asked every guest music supervisor how to better market music to them.  Their one consistent piece of advice?  Get representation!

At NARIP Synch Agent Pitch Sessions, limited to 16 people, you get to know the synch agents and they to get to know you.

Most important, attendees meet these key players, paving the way for possible representation and ongoing opportunities, and giving them an edge in a competitive market.

* Synch Agent: A synchronization or “synch” agent represents music copyrights – either the composition, the sound recordings, or both.  They pitch music to buyers and their representatives, including to music supervisors.  Synch agents are typically compensated on a commission basis and do not own or control the copyrights they represent.  While synch agents usually focus on entertainment and media exploitations, traditional songplugger services also include placement of represented songs with recording artists.

What is a Synch Agent (and WHY you need one)?  View video (:60 seconds)

WHAT TO EXPECT AT A NARIP SYNCH AGENT PITCH SESSION:

PREPARATION IS KEY

As with NARIP Music Supervisor Pitch Sessions, NARIP's Synch Agent Pitch Sessions are limited to an enrollment of just 16 people.  About one week prior to NARIP’s Session, all registrants will get a brief of the guest's then-CURRENT music needs. Each registrant will have a chance to pitch in response to the music briefs provided and get immediate feedback to music pitched. Each participant must submit 7 songs (MP3s only please) 36 hours prior to NARIP’s Synch Agent Pitch Session. Please note that due to time constraints you will only be able to pitch your TOP 3 songs for consideration and immediate feedback (more, if time permits). This process takes the mystery out of why a piece of music does or doesn’t fit. On-the-spot feedback enables registrants to re-work tracks and re-submit, which creates a much higher probability to get them licensed (choose well!).

If you do not have music that matches the current needs of the guest, fear not! You can still attend and present the top three songs in your catalog.  Make sure the songs are unique and captivating. This is helpful because a music supervisor’s needs change constantly. To optimize impact of music you pitch at NARIP’s Synch Agent Session, we highly recommend that you target the briefs.

In addition to pitching for current placement opportunities, NARIP's guest Synch Agents will consider music pitched for representation. 

Good luck and see you there!

BEFORE NARIP’S SYNCH AGENT PITCH SESSION:
  • NARIP prepares a one-sheet for each participant including your photo and bio for the guest to use and review at the event, and to take with him after the event.  We will request your photo and bio one week prior to the event.  In preparing these materials, we recommend you focus on brief career highlights in your bio and have a professional photo available.
  • Approximately 5 to 7 days prior to NARIP’s Session, you will be sent a project brief describing several cues needed for a current project(s) of our guest speaker.  These often include reference songs or links so that you can hear exactly what he seeks or needs to replace.
  • You will submit your tracks with writer, publisher and other rights holder information that will also be supplied to the music supervisor during and after NARIP’s Session.
  • You will get submission and meta-tagging guidelines, and mentoring as to how best to prepare your music for submission.

DURING NARIP’S PITCH SESSION:

  • You will get to play at least three songs (sometimes more, if time permits) for the guest music supervisor who will provide feedback to you for each one.
  • NARIP moderator asks very specific questions to help participants learn and understand how to modify their tracks to make these more place-able for the guest supervisor’s specific needs at hand.

AFTER NARIP’S PITCH SESSION:

  • NARIP provides guest music supervisor with participant one-sheets and all music from NARIP’s Session, including notes detailing the guest music supervisor’s interest in specific tracks.
  • If requested by guest music supervisor, NARIP conveys additional tracks, remixes, instrumentals etc. to him.
  • If approved by guest music supervisor, NARIP provides his contact details to registrants.
DON'T GET LOST IN THE CROWD: SMALL IS THE NEW BIG NARIP Sessions are deliberately kept small and intimate, which is just one reason they work so well and why participants have enjoyed over 1,000 placements to date. Limited enrollment of 16 people per session guarantees that registrants meet and get face-time with our guest. OVER 1,000 PLACEMENTS FROM NARIP MUSIC SUPERVISOR SESSIONS
Our small format works! NARIP Session participants have placed over 1,000 tracks as a direct result of NARIP Music Supervisor Sessions.  Other benefits include new publishing deals for NARIP members, creative collaborations and co-writes, strategic introductions to other music supervisors and placement experts, new representation for composers and much more. NARIP'S BIGGEST PLACEMENT TO DATE : VODAFONE Click here to read about NARIP's biggest placement to date in a Vodafone campaign (Oct 2014) that paid handsomely and launched a career.  Other brand placements include McDonalds and AT&T ads, among others. Placements secured and professional relationships formed through NARIPs music supervisor sessions have earned praise and many placements! See TESTIMONIALS and PLACEMENTS sections below.

ABOUT SHAUNA KRIKORIAN

Krikorian-Shauna

Shauna Krikorian is the co-founder of MediaHorse, a Los Angeles-based music marketing and licensing firm that specializes in the creation and placement of songs as well as original music in TV shows, movie trailers, promos and advertising campaigns. Under MediaHorse, she also consults for various music publishers applying her 20 years of industry experience on non-traditional marketing strategies and practices. Prior to co-founding MediaHorse in 2010, she served as Vice President of Creative for Opus 1 Music overseeing all licensing and creative initiatives for its various catalogues. In 2006 she was named Director of Film and TV Licensing for 615 Music where she played a role in the development of their “Scoring Stage” series, which became widely prominent in the film advertising market. Shauna began her career as a college radio DJ and went on to become a music journalist, interviewing hundreds of major labels artists. She successfully crossed over into artist management working with acts including Paul Anka, Rod Stewart, Steve Tyrell, Burt Bacharach, Carly Simon and Art Garfunkel.

MediaHorse is an independent music publisher and content creator located in Los Angeles. Since its inception in 2009, MediaHorse has created high quality original music for commercials, TV and film advertising. In addition, MediaHorse has developed its own niche catalog of over 300 contemporary covers (new masters of well-known songs). The company has signed a large roster of emerging artists from around the world, and currently looks after the publishing for the George Thorogood song catalog. MediaHorse represents numerous cutting edge composers and producers for custom music and film advertising, as well as a boutique high-end library for all media licensing.

TESTIMONIALS

Click here to read what people say about NARIP’s Music Supervisor Sessions.

NARIP MUSIC SUPERVISOR SESSIONS IN THE NEWS, PLACEMENTS & SUCCESS STORIES See full list of NARIP placements to date here. For articles in Music Connection, Digital Music News, The Guardian (UK), MusikWeek (UK), Musik Woche (Germany), Taxi Drivers: Cinema e Cultura Metropolitano (Italy), MEOW (US) and other publications, and to read about NARIP members and session participants who have made over 1,000 placements as a direct result of NARIP Sessions, click here.
Read about NARIP Music Supervisor Pitch Sessions in Digital Music News HERE
THANK YOU Special thanks Edgar HernandezMelissa Robertson and to SAE Institute of Technology for hosting this event.
WHEN Wednesday, June 27, 2018 6:30 p.m. – Registration and networking 7:00 p.m. – Program begins 8:15 p.m. – Break 10:00 p.m. – Program ends WHERE SAE Institute of Technology 6700 Santa Monica Boulevard, 2nd Floor Los Angeles, CA 90038 Tel: 323-466-6323 CROSS STREETS Santa Monica and Las Palmas. Enter lot from Las Palmas. NOT IN LA? PITCH REMOTELY OR VIA SKYPE If you can't be here in person, at most locations we can accommodate pitching via Skype, or we can present material and provide the guest music supervisor's feedback to you directly. If you have questions about this, please call or email us at 818-769-7007 or info@narip.com. PER-SESSION, PER PERSON COST $279 NARIP Members * $359 Non-Members * Available to Professional and Executive NARIP Members only (not to monthly members). Members please log in to receive discount.  NARIP reserves the right to refuse admission to anyone. 2 WAYS TO REGISTER 1. Online: NARIP.com (just scroll down) 2. Phone: 818-769-7007 Pre-paid admission guarantees seating, NARIP Sessions sell out. All ticket sales final.  No refunds. We appreciate your cooperation. FOLLOW US, LIKE US, LOVE US!  TWEET ABOUT NARIP & OUR EVENT! QUESTIONS Call us at 818 769 7007 or email info AT narip DOT com. SOURCES FOR MORE INFO Media Horse NARIP
NARIP. Career acceleration. Get connected. Stay connected.
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The National Association of Record Industry Professionals promotes career advancement, education and good will among record executives.

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